| With the rapid development of CHINA TELECOM in recent decade, it has met with difficulties and problems in many aspects, especially for its lacking of perfect service market. It makes conflict between the development of telecommunication technology and the underdeveloped service market. Nowadays, telecom suppliers can only provide a passive service mode for urgent problems. They are short of an effective service system. The paper is seeking to bring forth the service developing strategies for the telecom suppliers by means of theory and practice way.In view of the current situation of our telecom product service, this paper makes a deep research on its existing problems and related strategies. Moreover, a concept model for the service market, a detailed analysis on the service function on telecom products market and its economic and social benefit have been designed and made in this paper. Furthermore, it formulates the developing strategies for the telecom service market in consideration of many aspects such as the developing phase and frame of the service market, service model, market strategy, combination of service and market and future developing direction, etc. The paper also analyzes the example of service system of foreign telecom suppliers. The suppliers should provide low-cost and high-value service for telecom operators, and help the operators to strengthen their core competition ability for the enterprises, at the same time, the suppliers will transfer their service model from present open model to a new value added model gradually. According to this new model, the suppliers should try their best to make the balance between customer satisfaction and enterprise benefit. Under the rule of guarantee customer satisfaction, the suppliers should try their best to reach a double win both on customer and enterprise, i.e. The suppliers should either make the value of customer needs added or strengthen the core competition ability of the enterprise. |
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