Economic Globalization And The Yueyang Paper Development Strategy

The paper have studied development law of paper and paperboard for global and some regions. The paper have studied the law of output, consumption, throughput changing with population gross and GDP of each country, regressing corresponding mathematics models, analyzing composing law of market request for several main series produces. The result indicates that paper industry requires much fund and technology and possesses characteristic of scale economy, competition makes industry concentrate more and more and paper industry is still traditional "rising sun industry".The paper has analyzed development law of paper industry in our country from the view of economic globalization after our country joins WTO and its influence on our country paper industry to join WTO. The result indicates that our country paper industry is facing drastic international competition as well as possessing enormous development space. The paper brings forward corresponding measures basing on analyzing main questions existing in our country paper industry.Under large environment of international and our country paper industry development, the paper has analyzed exterior and interior environment of Yueyang paper group LTD., analyzing and forecasting throughput and requirement of main products of Yueyang paper group LTD., analyzing and comparing main opponents. The paper brings forward enterprise development strategy being aimed at competition and market fast increase.The study considers that it can realize lift-off of Yueyang paper group LTD. and make it have international competition power to adopt a series of measures like portrait the all and the one development strategy, continuous development strategy, pullulating strategy and so on. The paper has planed the fund required for realizing strategy goal and introduced social and economic effect after the strategy has been realized.