Mnc Cultural Integration Mode Selection,

Corporate merger and acquisition is an important means for an enterprise to enlarge its operation scale and increase its competitive strength. However, most merger and acquisition decisions were usually based on the business, technology and financial factors and neglected the corporate culture factors. The surge of merging activities of the present world has seen a high rate of failure; one main reason is that there is a lack of consideration for the post-merger culture integration. The failure of post-merger culture integration will lead to the conflict inside the corporate, and finally impact the whole merging strategy. Now in China the merging activities taken by a lot of multinational corporations have been rapidly increased, post-merger culture integration also has taken more important role in such activities. Since choosing the appropriate post-merger culture integration mode is the essence of the whole strategy, the paper will focus on how to select and apply the right culture integration mode. First this paper will introduce the relative theories provided by a lot of famous domestic and overseas researchers. Then we will analyze how to choose and apply the appropriate culture integration mode taking above research results as theoretical method. The paper is intended to promote the culture construction and development during the merger and acquisition process. We really hope this paper can serve the merger activities taken in China.