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Research On The Present Situation And Countermeasures Of Commercial Health Club In

Posted on:2015-03-13Degree:MasterType:Thesis
Country:ChinaCandidate:Y F LiuFull Text:PDF
GTID:2207330431982204Subject:Humanities and sociology
Abstract/Summary:PDF Full Text Request
The rapid development of China’s competitive sports cause theother party and national pride, and also so far won more and more people praise andpride, China’s continuous development and expansion of the sports industry and sportsfitness club as an important place public sports fitness, the number and size have beenincreasing and expanding. Sports fitness not only can enhance the body immunity, resistdisease can also shape the good psychological quality and keep good body shape, thedevelopment of Chinese fitness club scope is gradually expanding, in2006, the numberand size still constantly move forward, the development of Chinese fitness club underthe guidance of market economy, its development has entered a new era.Capital represents a provincial economic development and social civilizationdegree, is representative of Henan province, Zhengzhou city, is also a representative inthe field of fitness industry, this paper USES the literature material law, questionnairesurvey and other scientific research methods, investigate the nine commercial fitnessclub of Zhengzhou, the current status of the development of Zhengzhou city commercialfitness club, and provide scientific guidance for its future sustainable healthydevelopment of countermeasures.Urban modernization progresses, promoting the development of a health club,Zhengzhou City, Henan Province, is the capital city and its fast development, theCentral Plains Urban Agglomeration is also proposed to promote the continuousadvance the construction of Zhengzhou City, Zhengzhou City, this paper select anindependent legal qualifications, fitness to operate services based nine health clubconsumers, coaches and managers for the survey, the use of literature, questionnairebasic profiles from Zhengzhou City, a health club, management and marketing overviewof the status of three analyzes the status quo of Zhengzhou City Commercial fitness clubdevelopment and health clubs in the development process for the problems, put forwardthe corresponding countermeasures.Restricting development in Zhengzhou City Commercial fitness club factorsmainly:1. lack of rigorous fitness industry a unified regulatory system.2. Governmentdecision-making macro-control operation can not be harmonized with the club’sdevelopment.3. Inadequate social groups for club feedback survey.4. Club overallquality of service to be improved.5. professional fitness trainer team is not strongenough.Promote the development of commercial health club, Zhengzhou, countermeasuresare:1. strict fitness industry a unified regulatory system.2. Promote government policies and macro-control operations coordinated development of the club.3. Increaseresearch activities of social groups for their lack of feedback and improvement.4.Improve the overall quality of the overall development of the club management clubservice quality.5. Improve the professional capacity of the team’s fitness coach.
Keywords/Search Tags:Zhengzhou, Commercial fitness club, Status, countermeasures
PDF Full Text Request
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