Investigation And Countermeasures On The Status Quo Of The Swimming Pool Of The Commercial Fitness Club In Hefei City

Swimming as one of the best sports in the 21st century,loved by the country man.Commercial fitness clubs are the main venues for residents to participate in,the infrastructure construction and management of the swimming pool have a positive effect to the improvement for swimming sport.It adopts the way of literature,questionnaire,statistics and logic etc,to investigate the basic situation,insurance and market demand in Hefei commercial fitness clubs,the results show:(1)Hefei commercial fitness club Swimming Pool is open all the year round,the regional distribution is reasonable and the swimming pool of different sizes,the basic facilities is well-equipped.But it can accommodate a limited number of people,"high-risk sports industry card" holding low and there is a non-standard business license.(2)Hefei commercial fitness club Swimming Pool coaches male number is far more than women,professional level is limited,the flow of personnel,there is a bad phenomenon in"undocumented posts","channeling Gang" and so on.(3)Hefei commercial fitness club Swimming Pool health and safety are qualified,life-saving measures are basically perfect,there is a bad phenomenon of the lifeguards in"undocumented posts",more part-time staff,high turnover and so on.(4)There is a great market demands and a big room for development,but people on the swimming movement awareness and participation level is limited.(5)The business philosophy of Hefei commercial fitness club Swimming Pool is lack of long-term,sustainable,no forms and marketing can not keep pace with the times,the swimming class needs more innovation and homogenization is more serious.Hefei commercial fitness club Swimming Pool For the situation above,the following countermeasures are put forward:(1)related administrative sector strengthening regulatory efforts,full implementation holding card business;(2)specification swimming market,do everyone holding card induction;(3)strengthening on coaches Professional sex of training and in learning,improve coaches of professional sex,enhanced teachers power;(4)to points award of form attract and encourages swimming movement lovers,expanded swimming movement project of sports population,promoted swimming movement of development(5)under the framework of commercial fitness clubs,breakthroughs and innovation,(6)optimize the structure of wages,additional social security,reduce turnover,creating team brands(7)combined with characteristics of the times,the times,continuously updated marketing.