A Study On The Current Situation Of Operating Wushu Venues In Shanghai

With the great development of culture, more and more children, youth, the elderly choose to practice martial arts, martial arts venues operating adapted to the needs of people set up. In this study, literature, logical analysis, investigation, mathematical statistics,Operating status of the current situation in Shanghai wushu operating venues and related practitioners, combined with feedback operational martial arts venues students,Launched an investigation and analysis.Through theoretical and practical basis to identify Shanghai martial arts venues in the business of operating the existing problems, analyze their causes and identify areas to improve program management,thus promoting the development of martial arts industry.Through 15 operating in Shanghai martial arts venues visited, for 15 person in charge of operating the martial arts venues, 35 martial arts coaches and survey 200 students to understand the present situation of martial arts venues in Shanghai business development, and problems and deal with the problems presented recommendations accordingly.The results show:(1) Operating martial arts venues in Shanghai started relatively late, smaller,diverse student age structure, sex ratio imbalance trainees,Female students accounted for only 24.2%.(2) Shanghai market, the lack of unified management of martial arts training, do not have the relevant education and training qualifications.(3) operating in Shanghai martial arts venues operating in good condition, coach Wu museum infrastructure stability and environmental impact of the trainees are still operating martial arts venues impression and choice. Feedback from the participants on the basic terms of martial arts venues, facilities management, coaches, fees, etc.basically satisfied, but not high utilization of venues.(4) Operating martial arts venues in Shanghai alone, there is no development of consciousness, the system does not have a strategy and ingenuity, martial arts venues throughout the operating business strategy and means more primitive, the publicity was too simple.(5) operating in Shanghai Wushu lack of consistent curriculum or teaching materials, training content and quality of training is no uniform standard, Grading test segment market is not mature, and its related regulations and procedures thoughtful enough.(6) Shanghai martial arts venues operating management talent lack of basic services on the quality of coaching and teaching methods are not the same.Recommendations are as follows:(1) should be with the relevant departments jointly create a martial arts martial arts practice environment(2) establish a standard martial arts training market regulatory mechanisms(3) improve the utilization of operating martial arts venues(4) the establishment of a multi-channel marketing tools(5) Dan system combines martial arts, martial arts teaching content adjustment(6) to strengthen the operational training venues employees...