Research On Counseling Behavior Of Health Club Members In Kunming City

With the increase of people’s living standard, fitness club appears,The public’sincrease of for sports consumptiondemands gradually contributes to the development of emerging sports industry,which is an important part of national fitness. This research mainly adopts the method of literature review, questionnaire survey method, mathematical statistics method, etc. investigation object based on the membership in fitness club,supports multidimensional study of exercise behavior through the study for the basic situation of the exercise status, exercise motivation, exerciseattitude(behavior attitude, goals, attitude, behavior, cognitive, behavioral habit, behavioral intention, emotional experience, behavior control, subjective criteria),exercise programs, the results are list as follows:(1) Research found that 31.7 percent of participants, whose exercise number of a week exceeds 3 times and each time over 30 minutes have reached moderate intensity and meet the national standard of sports population..(2) Different exercise motivation exerts insignificant influence on member of fitness club, so exercise motive is not the most important factor(3) Exercise attitude has a very close relationship with exercisebehavior,these five dimensions scores including behavior attitude, goals, attitude, behavior, cognitive, behavioral habit,behavioral intention have significant effects on member exercise behavior,exercise intensity and exercise time, the scores level of the three dimensions such as emotional experience, behavior control and subjective standard have relatively little impact on exercise behavior.(4) The number ofsocial support network has significant impact on exercise behavior, members show a good workout mood when their social support network is above 3.on the other hand, it is not conducive to develop good exercise behavior when the members ‘support network is under 3.(5) The varies of support network have different influences on exercise behavior, for example, the actual support networkmain influential to exercise duration. mental support network main influential to exercise time,and technical support network behavior have significant impact on four dimensions of exercise behavior.