Research On The Development Strategy Of Yaqi Aerospace Corporation

Flying Aviation Company as a supplier of aerospace coatings, in the case of the rapid Development of China’s aviation industry, faced with China aerospace coatings market opportunities that brought about by rapid development and increasingly competitive enviro nment, how to make the company keep competitive advantage and realize the company’s h ealthy development, became the Flying Aviation company urgent need to solve the proble m.Firstly, the article studies of the development of corporate strategy theory, combined with the current development on the basis of Flying Aviation company, in-depth studies the development trend of the domestic aerospace coatings industry, and using the Porter’s Five forces model, PEST and SWOT analysis methods, through analysis of Flying Aviation Company internal and external environment, the author develops a healthy strategy for the company: Flying Aviation Company’s development strategy should be bas ed on existing conditions, to maintain steady growth, while the existing business, take adva ntage of the country industrial policy, the political advantages into competitive advantages for the company, and deepen the reform of corporate governance and service innovation, to create advanced management concepts to improve the company’s core competitiveness, in crease market share, enhance the company’s influence.Based on the analysis of private enterprises in the increasingly competitive market of strategic management and the reasons for the problems on the basis of the strategic decisio n-making and implementation of measures proposed, will help private enterprises to imple ment effective strategic management, is conducive to China’s Private Enterprises healthy d evelopment of the national economy.