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Commercial Internet Advertising Design And Development Trend Research

Posted on:2012-11-04Degree:MasterType:Thesis
Country:ChinaCandidate:J L DongFull Text:PDF
GTID:2215330341950667Subject:Art
Abstract/Summary:PDF Full Text Request
Along with the development of the Internet, commercial network advertising protuberant, now became the most hope, the most dynamic emerging forms of advertising. According to the airy market consulting LTD test statistics, China's commercial network market rise space is very large, commercial Internet advertising revenue the annual increasing rate has exceeded traditional media, will quickly achieve or exceed TV advertising market share. And in network advertising forms and changeful, wanton today, Internet advertising needs some large graphical language to deliver information, express content, thus strengthening Internet advertising visual impact and influence.In this paper, the audience from art design learns from the perspective of psychology, marketing of commercial advertising network in networks, discusses development business network with protruding advertising in network in importance and necessity of commercial Internet advertising, clear charm. Meanwhile, papers on commercial network advertising design, production and application in dialectical thinking and research, through theory and case analysis, for China's network advertisers and AD agencies about making and release put forward some practical commercial network advertising business network advertisement, make Suggestions have high advertising and economic value. Paper analyzed further business network advertising in business promotion problems, solutions, and prospects the development prospects. The author hope to commercial Internet advertising by the design in business promotion application research, caused experts and insiders thinking and promote China business network advertising health long-term development.
Keywords/Search Tags:Commercial advertising network, rich media, design, color skills
PDF Full Text Request
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