Xinhua Silver Art And The Design Applications In The Tourism Development

The silver is the glorious and precious metal with long developing and using history. Basing on its advantageous character for processing and manufacture, people design unceasingly kinds of fine silverwares in history. People in different historical period and the different national nationality created different silverware culture, and it was the important buried treasure in our studies of the silverware art and the national culture.Yunnan Xinhua silversmith inherits Chinese folk history of silver processing craft, and creats species richness, various forms of silver artwork. Xinhua silver has modelling compact, beautiful decoration, and holds concurrently practical and aesthetic function, it is not only a kind of precious, elegant handicraft, it is also the inheritance and recorded between the bai culture and Chinese, Tibetan and other ethnic cultural'exchange process in history. Xinhua silver plays the developing and promoting action on friendly exchange and stable development in the frontier minority, and has the unique artistic value, cultural value and economic value. Xinhua silver is the crystallization of material culture and spiritual culture, and it is offering brilliant light in the bai culture in He-Qing and Yunnan silver culture.After the reform and opening-up policy, Yunnan province is fully tapping tourism resource, vigorously developping the travel and tourism industry. The development of tourism resources founds a foothold from Xinhua silver art, and Xinhua silver art also founds the inheritance and the new direction of development in the development of tourism.Xinhua silver art faces different development and challenge in the new age. So, how to make the heritage and development of Xinhua silver art in the development of tourism unifies better and faster in the developing tourism of Yunnan province and the construction of Xinhua national tourism village has the special research value and meaning. This paper using the method of the field investigation, literature analysis, analysis and cross-disciplinary research, analyses and studies the Xinhua silver art and deep digs the potential transfer and application from the Xinhua silver art to the development of tourism through combining the needs of the tourism aesthetic, cultural tourism, leisure travel, shopping experience, etc, analyses and researches the application of xinhua silver art in design of the experienced tourism projects, design application of the silver tour handicraft to find better inheritance and carrying forward of the xinhua silver art.