Public Health Incidents And Government's Crisis Public Relation In China

In the recent years, more and more public health incidents happen in our country. Thus people start to study the ability of crisis public relation of the government. In fact, in the modern society, a government's ability of crisis public relation is one of the major criterions to judge its governing capacity, meanwhile, it is an important component of a government's administrative capacity. In this article, the writer will not only study the relevant theories of government crisis public relation, but also analyze the two representative public health incidents in our country, the Sanlu milk powder scandal and the measles vaccine incident. The writer tries to study the crisis public relation modes that our government took in these two incidents and their effects in order to find the advantages and disadvantages in our government crisis public relation. In the end, advice and suggestions will be put forward to improve our government's ability of crisis public relation and perfect its crisis public relation mode.