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Research Of Commercial Fitness Clubs' Operation Actuality In Shijiazhuang

Posted on:2012-06-21Degree:MasterType:Thesis
Country:ChinaCandidate:B LiFull Text:PDF
GTID:2217330368498104Subject:Physical Education Teaching
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Since the reform and opeaning to the opeaning outside world,the market economy develop by leads and bounds and people's living standard improve continuously.In this case,people have much more leisure time and they desire much for doing some workout,which leads to an increasing need for commercial health clubs.With the dramatic grouth of economy and greatsupporting of the gonernment,the fitness market has witnessed a rapid development. Because of the managerial ideas,the health clubs in Shijiazhuang is far behind the developed first-tier cities on the scale,programs,management and strategies and so forth.Therefore,it remains in a primitive stage and the imperfactions are unavoidable on all sides,which indicates the fitness industry's unbalanced development in the second-tier cities at the present.It is essential and important that more theory reserches and pratice are required to improve some problems of the fitness industry in Shijiazhuang.In this article,to survey and study the managdment if health clubs in Shijiazhuang, we use many methods such as documentation,investigation,analysis of social network and figur statistics.According to the survey:places,such as Qiaodong District and Qiaoxi District,but few are located in Yuhua District and Kaifa District.Among the managers,only few of them are highly-eduacated. According to the survey most of the present coaches are the students who just graduated from level they teach and the preference of consumers.According to the survey the health clubs in Shijiazhuang the rewarding of qpparatus coaches is lower than the coaches teaching other programs.Besides,the qpproches they futher their study are rather narrow.They mainly rely on the latest fitness material but have few opportunities to study from the clubs in other places.The female consumers are larger than the male consumers in proporation.Their ages range from 21to49,most of whom have got an associable degree and a steady job.The majority of them are institution staff,public servants and white-collar workers.The aim of the consumers is focused on building up good health,relieving pressure and keeping in shape.
Keywords/Search Tags:the health clubs, fitness club, status, strategy
PDF Full Text Request
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