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Shaping And Carry Out Research The Value Of The Enterprise

Posted on:2012-02-13Degree:MasterType:Thesis
Country:ChinaCandidate:Y WangFull Text:PDF
GTID:2219330338951177Subject:Business Administration
Abstract/Summary:PDF Full Text Request
A consequence of globalization competition intensifies, domestic and foreign to the enterprise culture research has become more and more attention. The core of corporate culture is the enterprise values, this study aims at through the values, on the basis of deep interpretation to WangLaoJi enterprise as an example, the analysis of contemporary Chinese enterprises in shaping the enterprise values encountered in the process of difficulties and problems to be solved, summarizing the experience, it is concluded that how to solve the present situation of countermeasures. The author use of case analysis and combination in the practical work experience, will work closely with the theory and examples for supporting papers argument provides the basis. Hopes of a few enterprises help.The enterprise values are the enterprise culture soul, this paper with innovations lie in the WangLaoJi enterprise as a case, the "science and helpful, patriotic" core values in practical application of enterprise development analysis, summarized the values of Chinese enterprises in shaping the general problems in the process. Such as the process of enterprise development regardless of cultural inheritance, blind maximize profit gave up on the core values of the mold, so will affect the enterprise long-term development, Additional values of the core should also be people-oriented, is not only the good faith, the pursue products to customer service of high quality, but also for enterprise employees should respect the individual characteristics of training and motivation to its fully exert their abilities.This article is divided into four major sections:firstly the current domestic and foreign research background values of enterprise culture and the significance, next to the theoretical interpretation, the third values in WangLaoJi enterprise as an example case analysis, finally, carries on the countermeasure research and design.
Keywords/Search Tags:The values of enterprise, WangLaoJi, Countermeasures study
PDF Full Text Request
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