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Research On The Communication Of Chinese Internet Popular Language Based On "Geilivable" And "Vancl Language Body"

Posted on:2013-08-01Degree:MasterType:Thesis
Country:ChinaCandidate:X Z LiFull Text:PDF
GTID:2235330374977136Subject:Communication
Abstract/Summary:PDF Full Text Request
Since the year2006, there is a big development with theChinese internet popular language. Every year, thousands of millions ofinternet language are appeared in the internet and used by lots ofInternet users frequently and become popular language quickly.Among them," geilivable " was jumped from many Chinese internetpopular language and after the quotation of "peoples Daily" and othermainstream print media it became official written language, after thequotation of2011Rabbit year Spring Festival evening party it was madeknown to every family; Under the action of a variety of brandadvertising, the brand advertising copy-“Vancl language body " wasextracted after frequent use by the majority of the audience intelevision and internet platform, and then through creative adaptationand application its cultural meaning had been greatly deepen, it hadbecome a popular cultural phenomenon in modern society and a kindof the label of youth popular culture.From the popular process of internet popular language "geilivable " and “Vancl language body ", this article focuses on theanalysis of significance of new media and traditional media in theformation internet language pseudo environment and theenvironmentalization mechanism of internet language pseudoenvironment, pointing out that the formation reason of " geilivable " and“Vancl language body " pseudo environment and theenvironmentalization conditions of " geilivable " and “Vancl languagebody " pseudo environment, aiming to explore the deep popularreason of " geilivable " and “Vancl language body ". These reasonsrelate to the characters and the sentence itself、the involvement ofnetizens、the promotion of both traditional and new media and theformation of group pop culture, etc. In addition, this paper also points out in the fifth chapter that the significance of media in the popularprocess of " geilivable " and “Vancl language body "、the formation ofinternet language pseudo environment and the enlightenment ofenvironmentalization of internet language pseudo environment.The appearance of internet popular language has greatlyenriched the number of modern language, promoting thedevelopment of modern Chinese and the prosperity and developmentof Chinese culture, meanwhile, internet popular language hasgradually become an indispensable part in modern socialism culture.Through this research, we found that, in the new media condition, theTV-based traditional media and internet-based new media acceleratethe integration of media pace, promote the complementarity amongmedia and jointly the formation of internet popular language pseudoenvironment, and then finally promote the environmentalization ofinternet language pseudo environment. Through the study of thisprocess, it will be helpful for us to understand the significance of mediain the internet language communication, and it is theoretical andpractical.
Keywords/Search Tags:" Geilivable ", " Vancl language body ", Internetpopular language, Pseudo environment, Communication
PDF Full Text Request
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