The Study About The Promotion Mechanism Of The LOFT Cultural And Creative Industries Development Pattern To The Regeneration Of The Old Factory In City

Cultural and creative industry is a new service industry which developed and rised rapidly in recent years, it is becoming the new economic engine of main cities by its strong development potential. With the increasing emphasis on cultural and creative industries, countries have introduced promotion policies and actively exploring effective development mode. At the same time, a lot of old factories have been closed or relocated due to the urban structural adjustment, which left a great number of factory buildings. Remove besides, these waste plants there are still some intact, have a certain historical, cultural and artistic value, need to be better protection and reuse.How to explore the potential value of the old factory buildings? LOFT cultural and creative industries development pattern plays a unique role and value in it.Under the background information mentioned above, This article selects how LOFT, the cultural and creative industries development pattern, effects the regeneration of old industrial bases’factory buildings as topic. First, the thesis defines the related concepts clearly and introduces the theory of hierarchy of needs, organic renewal, sustainable development and symbiosis as the theoretical foundation. Then, under the four basic factors of economic resources, history and culture, social cognition and protection of system, the thesis explicates the promotion mechanism of the LOFT cultural and creative industries development pattern for the regeneration of the old factory from the point of five dimensions which include promoting economic growth, enhancing social vitality, extending city context, beautifying the landscape space and shaping the city brand. Later, choosing the first LOFT cultural and creative industry park---Hongxing Road No.35as a case to study, it demonstrates the regeneration of the LOFT cultural and creative industries development pattern for the old factory building and highlights the practical significance of the this pattern. Lastly, according to the four development stages of LOFT development pattern including initial transformation, platform building, inner management and brand promotion, the thesis puts forward pointed policies and suggestions, trying to provide references to the promotion of the regeneration of the Chengdu old industrial bases’factory buildings by the LOFT cultural and creative industries development pattern.