Study On The Financing Mode Of Local Red Cross

The local Red Cross Society is the foundation of the financing system of the whole Red Cross Society. Because in this level the Red Cross Society are promotes financing activities directly toward the local area. However, except a few costal developed regions, the financing source channel of the Red Cross Society in other area is very simple, and some even have only one steady financing channel, that is government appropriation. As a common failing in the public charity in our country, fund shortage causes voluntary failure and charity shortage. So how to improve such situation to make full use of the supplement function of the third sector under the objective circumstances of relative insufficient in social security has become a focus.As a national public charity, the RCS (short for Red Cross Society) bears the importance social function of "The tertiary distribution" in social distribution. So the most important thing under the current situation of reform is to fund an efficient, scientific and prospective mode to get rid of the predicament of over-dependence on financing allocations, then recover the independence of the social organization and avoid becoming the dependency part of the government are the key point of this article.This article studies the financing mode of local Red Cross Society based on relative theories of environment analysis, sociology, management and economics. Firstly, to make a deep analysis on the internal problems of local RCS, it’s aiming at its current financing operating situation and make an assessment on the external environment of the RCS by analyzing the objective environment. After finding out the relative factors affecting the financing, try to use scientific method to play up strengths and avoid weaknesses and realize scientific decision. Secondly, make a quantitative analyze on the factors affecting the financing of the RCS by using the AHP, and finally promote the balance financing mode. The mode combines the internal and external financing sources scientifically. Different parts in this mode can make mutual transformation of sources and realize the diversification of financing objectives, financing channels and financing structures. What’s more, this article analyses the different financing tools needed much attention in different periods according to the Red Cross Society’s financing modes, and specifically promotes the strategic planning idea for the RCS in cities during "The twelfth five-year plan". This idea is promoted with the combination of local economy situation and social culture situation, and it is scientific. Lastly, the article promotes a series of measures and suggestions which provides referable scientific basis and experience for the following financing work of the local Red Cross Society.