Japan、Investment Of Culture And The Effects Since1978

At the beginning of the second half of twentieth century, many countries payattention to the diplomatic "soft power ", started playing "culture card". Japan tries topromote the animation, China sets up Confucius Institutes around the world, either ofthem is a form of cultural diplomacy.The frictions and conflicts between China and Japan in political, economic anddiplomatic areas are difficult to explain clearly. Dig social traditions, ways of thinkingand values of the cultural factors influence the diplomatic relations between the twocountries is necessary, it also has academic significance. This paper attempts to studythe Sino-Japanese relations with the cultural diplomacy of research together.This paper begin with the Japanese culture spread in China, combining with thebackground of after China’s reform and opening-up," Three Thousand JapaneseYouth Visit China Activities in1984" and "2007Sino-Japanese Cultural SportsExchange Year " and other typical examples of the use of theory of internationalpolitics and diplomacy theory discussed the Japanese culture to China in the role andimpact on the Sino-Japanese relations. This paper is divided into four parts, maincontents include:The first part discusses the three factors the Japanese culture in China’s furtherspread: the Japanese culture "soft power" factor, the reform and opening up China’sdomestic environment and the conduct of cultural diplomacy between China andJapan.The second part use "Three Thousand Japanese Youth Visit China Activities in1984" as an example, analyzes the influence of cultural diplomacy to Sino-Japaneserelations.The third part use "2007Sino-Japanese Cultural Sports Exchange Year" for thetypical example, discusses the Japanese cultural diplomacy post-Cold War. Throughanalyze the background, content and effect of the activity, we can’t overestimate“Exchange Year” activities’ role of improve Sino-Japanese relationsThe fourth part is the limitations.