| Depending on the development and mingling of computer, communication and network technology, multimedia technology has been developing at a tremendous pace. In recent decades, integrating image, text and sound, due to its outstanding characteristics of intuitiveness, massive information and quick transmission, multimedia technology has been applied and expanded widely and quickly, throughout all fields of the society. The technology has influenced social development and people’s lifestyle, which we can’t live, study or work without it.As a front edge of modern science and technology innovation, CUBA has leaped forward influenced and supported by the progress. The multimedia as its core achievements of science and technology which plays an irreplaceable promoting role witnesses the development progress of the CUBA.This study adopts methods of literature research, video analysis, site observation, comparison, expert interview and logical analysis to summarize the involved factors of multimedia technology which influences the13th CUBA matches (southwest division). The study analyzes the influence of multimedia technology to the13th CUBA matches (southwest division) and concludes:1. Multimedia technology serves CUBA operation.2. Multimedia technology helps CUBA publicity.3. Multimedia technology is used to build a basketball entertainment platform.4. The major colleges and universities do not take full advantage of the technology platform of the CUBA official media.5. Multimedia technology enhances the quality of CUBA matches.In order to make better use of multimedia technology to serve CUBA, here are some suggestions:1. Strengthen the construction of multimedia intelligent security system.2. Important matches should be arranged in holidays.3. Improve CUBA supporting services.4. Colleges and universities should make full use of the official media platform to advertise.5. Establish the reserve talents multimedia database of high school players. |
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