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La La Fuck In Promotion Strategy Research Of Our Country's Rural Schools In Southwest China

Posted on:2013-02-16Degree:MasterType:Thesis
Country:ChinaCandidate:W Y ChenFull Text:PDF
GTID:2247330377955055Subject:Physical Education and Training
Abstract/Summary:PDF Full Text Request
As a healthy and fashionable sports event, which is quite joyfuland shows active spirit of team work.It plays a positive role in the education of theyouth as well as the construction of the culture of universities at the sametime.Cheerleading has become very popular since introduced into China amongteenage students for its special charms,however, it is not carried out in a balancedway in different places, for it is intensified mainly in the relatively advanced urbanschools,while that in those rural schools is left behind.A variety of researching methods are adopted in the essay, such as usingmaterials,asking experts, making questionnaires, case studying,statistics filing,logical analysing, etc.Through researching into the current situation and limitedelements of the carrying out of the event in rural schools in the southwest,besides,tostudy about the promoting mode all over China, and finally to make research on realentities based on the existed one there.We are supposed to find hidden problems inthe development,moreover, to summerize on the advanced experience as tospreading it, and to propose proper strategies as theoretical evidence and instructions,the result is listed as following:1. The development of cheerleading in the rural schools in the southwest is farfrom being ideal, for example,there aren’t any professional sports teams. Most of thecoaches and students are lacking of the relevant training not have they already got aclear understanding of the event itself.2. A lot of problems are confronted with when it is getting along in rural schoolsin the southwest, they turn out to be lacking of promoting of the game, that of therealization to carry it out in the school,the attention from officials and relevantadministration, it is shorted of professional teachers as well as personnel in this field,at last, wanting of the necessary money and textbooks.3. Being a newly-developed event of great potential,cheerleading iscomparatively easier to carry out than the rest,what’s more, it is deeply favoured bystudents, which is not only good for the mental and physical health of them,theimprovement of their abilities of appreciation as well as capacities of all kinds,butalso benefit for the cultural construction in the school. It meets the demand of activesports events and proves the possibility to be further spreaded in rural schools in thesouthwest. 4. So far, professional promoting organizations have been founded as well asunified modes of generalization all over China.Besides, it has made it in a certainway,however, the popularizing still intensifies in urban areas in developed citiesinstead of going deep into rural schools in the southwest.5. Basing on the existed spreading mode of cheerleading all over china, I havestudied real cases in rural schools in the southwest. After analysing,4problems havebeen found which bothers rural schools in the southwest due to their lagging behind ineconomy and occlusive of information.They turn out to be:insufficient ofpropaganda work, improper information transferring,lacking of profounded teachingtraining,and a shortage of funding in the school.6. According to the current problems of cheerleading propaganda mode shown inrural schools in the southwest,following strategies are come up with:to buildefficient propaganda system,to enhance the construction of teaching group, to perfectencouraging system, to strengthen administrative intervention from the governmentand to increase the investment of special funds as well.This paper studies have the effective promotion to cheerleading, Especially inrural school promotion have positive realistic guiding significance and referencevalue.
Keywords/Search Tags:southwest, rural school, cheerleading, promotion strategy
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