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Mobile Communications Businesses And Community Resdents

Posted on:2013-05-19Degree:MasterType:Thesis
Country:ChinaCandidate:D PuFull Text:PDF
GTID:2249330371495085Subject:Public management theory and practice
Abstract/Summary:PDF Full Text Request
China is the largest country in the global mobile phone users, according to data released by China’s three major mobile operators, as of the end of August2011, the total number of mobile phone users in China reached9.2726million households, accounting for1/5of the global total of mobile phone users. With the popularity of mobile phones, broadband and other wireless devices, wireless communication facilities, the construction of distribution from scratch, by little more throughout the urban and rural areas. Followed by communications companies, and community residents, the relationship between the topic of coexistence and development is also accompanied by the development of wireless networks become the focus of attention of the people and society as a whole. Theoretical and empirical research on the mobile communications business and community residents, but has been lacking.This paper attempts to answer:(1) domestic telecommunications enterprises and community residents, status, characteristics?(2) communications businesses and community residents, is the problem?(3) domestic and foreign enterprises and the public relations status quo, and can learn from.(4) communication between businesses and community residents, whether benign co-existence of development?First study the analysis of the status of the domestic telecommunications enterprises, features, and community residents, the problems caused by the main problems of subjective and objective factors. Through field surveys, statistical analysis, the results show that: the reality of the existence of the community people on the wireless communications business is recognized, the desire is strong demand for communication services, but because of the age span, and cultural stratification factors, there are differences needs.Again and found that domestic telecommunications enterprises and the public relations point of reference to the status of foreign communication companies and the public, to learn from foreign companies and the public relations practice research, to learn foreign community management model construction process, points, and none other behavior.Research and analysis of domestic problems point, with reference to foreign reference management models and methods. Studies have shown that:learning foreign mature community management model, follow the communication enterprise work standards, the reasonable opinions of its guidance on the subjective and objective problems of the domestic telecommunications enteiprises and the public relations.Finally, the study will be a reasonable foreign successful experience, combined with domestic issues point to promote the sound development of communications businesses and community residents.Innovation of this study:to compare domestic and foreign communications, corporate relations with citizens in common differences and learn from foreign mature community management model, optimization of work processes and key points, perfect to enrich domestic telecommunications enterprises and the public relations of healthy development. To comply with domestic and foreign enterprises and community residents, the reference standard, combined with their own unique national conditions, and the geographical special circumstances, a reasonable responses to address the way. The research work to improve the sound development of communications businesses and community residents, the relationship between research results...
Keywords/Search Tags:Sustainable development, corporate responsibility, planning and construction, none other acts, Community residents
PDF Full Text Request
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