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Research On Adding And Locating Of The Commercial Bank Branches

Posted on:2013-05-09Degree:MasterType:Thesis
Country:ChinaCandidate:G J HuFull Text:PDF
GTID:2249330374474637Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
Currently, most commercial banks profits mainly by changes in the way of transformation by the situation in the interest rate differential, which requires commercial banks to pay more attention to the retail business. By the previous system and the mode part of the network of major commercial banks to serious radiation range of repetition, ignoring the authenticity of the market demand, lack of understanding of the laws of the market, thus leading to a part of the bank branch operating efficiency low. So, if the commercial banks to the site is to lay a solid foundation for future business.All in all, the study of the site layout of China commercial bank outlets still in the exploratory stage, for research in this area is still relatively small, especially in the model, there is no model can be relatively mature specializing in commercial banks net site layout for reference, together with some of the data difficult to obtain, but also affect the depth of such problems. Relevant guidance on the siting of commercial banks in urgent need.This paper uses a combination of theory and examples, qualitative and quantitative research and analysis commercial banks additional outlets siting of additional analysis of network location problem as an example to the banks of Ningxia in Yinchuan City, and finally the use of expert score and level The analytical method to get a more scientific and reasonable conclusion.This paper consists of five parts. First, according to the actual situation of China’s commercial banks, combined with the background research for this article, proposed research, research methods and research lines.Second, the Bank net site layout theory, and analyze the various factors of the site layout of bank outlets.Third,to bank of Ningxia in Yinchuan City as a case study of objects, Yinchuan City, the regional financial functions to analyze, draw bank of Ningxia additional network options to establish an evaluation system in accordance with the site evaluation of the elements and principles of banking outlets.Fourth, the use of expert score on the impact of factors to rate the degree of influence of the various options, using the analytic hierarchy process analysis of specific data, the conclusion that the best solution.Fifth, we summarize the main findings of this paper pointed out that innovation and articles on the shortcomings, and hope that the direction of research to improve in the future.
Keywords/Search Tags:Bank, branches, location selection, analytic hierarchy process
PDF Full Text Request
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