Minority Community Tourism Influence Cognitive Research

With the rapid development of tourism and the rise of the concept of sustainable development, tourism academy gradually played an important role on research of tourism impact. Tourism impact study from both positive and negative levels, strengthening the positive impact and weakening the negative impact on the further development of the tourism industry is particularly important. In recent years, the study case is more concentrated in single cultural background region such as the city, minority settlement, scenic spots, but less concentrated in the minority areas which live in the center of the city. Therefore, research on the cognitive of the minority community is very important, not only has certain positive significance in theory to ethnic tourism participation of community, but also has certain practical value.Based on the previous studies, and the theory support of tourism destination life cycle theory, stakeholder theory, social exchange theory and stimulation theory, in this paper, the editor choose Xi’an HUI community as the object to understand the cognitive status quo of tourism effect. Then accordingly to the status quo of HUI community, providing some recommendations in order to further development of community tourism.Full-text contents of this study were the following:First, based on the case study at home and abroad, the writer draw the conclusion that the progress and inadequate of the tourism impact, and put forward the theory which is used for reference in this paper; then according to the results, the writer design the questionnaires.Second, using the method of questionnaire investigation, the writer Conduct a thorough investigation of the residents of the HUI community, and get back to the first-hand information about the cognitive of tourism impact. Using the statistical analysis methods to process data, such as descriptive analysis, factor analysis, variances analysis.Third, according to the data processing result, put forward some relevant recommendations of the subsequent development of tourism in Xi’an HUI community, such as the concept of community tourism development, community environment, the change in the negative attitude of the residents, government regulators, service awareness.This research was concluded as follows: First, through literature review, the writer scientific design of the tourism impact cognitive indicators system about HUI community tourism area, which mainly contains three parts:tourism impact, residents’ participation in and attitude toward to tourism, residents’demographic characteristics, etc. The tourism impact includes four aspects, such as the economic impact of tourism, tourism environment, socio-cultural impact of tourism, tourist behavior. Then design questionnaire and do a market survey effectively.Second, from the results of residents’descriptive analysis shows that the residents of HUI community are mostly support tourism development, and businesses are strongly than ordinary residents. From the positive and negative levels, it shows that the awareness of positive impact is higher than negative awareness.Third, from the results of factor analysis shows that the tourism impact cognitive factors of HUI community can be divided into five categories:the economic impact of tourism, tourism environment, socio-cultural impact of tourism, the attitude to tourism development, tourist behavior and so on.Fourth,from the perspective of the differences between residents’ demographic characteristics and the cognitive of tourism impact, the writer find that living time and annual household income has greatest impact difference, following with age and degree of relationship with tourism, gender and culture influences is the weakest.The main innovation of the paper was:First, the writer designing the cognitive factor scale of the tourism destination. Draw lessons from domestic and international tourism impact cognitive research, and design the factor scale which includes residents’ demographic characteristics, tourism impact factor residents on the tourism development attitudes.Second, take minority community as project to expand the research angle of view. The unique cultural resource is the core attraction which is advantageous to tourism development. This article chooses a new perspective which pay attention to the culture in the city island will achieve the sustainable development of community tourism.In view of the possibility of error for the use of data, constraints of the energy and capacity and the timing of the survey tracking problem and other factors, this study only did a preliminary study to attract valuable comments. Comprehensive, systematic, scientific analysis of the tourism impact also needed further study.