Research On The Regulation Of China’s Travel Agency Industry

Travel Agency Industry is a leading China’s tourism industry, is a communication bridge between the tourism production and consumption. The one hand, due to the special nature of the industry development model and the transition period in China’s travel industry has also revealed that a number of issues such as zero or negative fare, the contractor affiliated, which derived a direct result of the recent tourism high rate of complaints; the other hand, the travel agency industry has always been the focus of the tourism administration department of regulation in all aspects of the industry operating branded the stigma of the tourism administration department of regulation and regulatory departments repeated imposition of punch, and still can not be eradicated development of the industry’s ills. View of the fact that China’s travel industry to implement a government-led model of development, we believe that only a clear understanding of the main problems in the industry operating, and in-depth study of the problem of government regulation in response vulnerability, and thus raised the targeted response is the breakdown of the Road.Based on the above research ideas, the selected representative strong Henan Province as the object of study. Excavations in the travel industry, operating problems creatively select the tourists as a research point of view through research, analysis of the real needs and attitudes of the tourists, and accumulated first-hand industry information reveals the supply side, from the demand side of the travel agency market problems, concluded that:the main problems of the province travel industry, business travel agencies unfair competition, lack of travel agency business credit, the low level of tour guide services, visitors rights difficult.On this basis, the article has a brief introduction to the development of the regulation of the travel agency industry in our province, and further analysis of the inadequacies of the system hidden behind the question of government regulation, and the exposition of the travel industry, the regulatory system in the United States and Hong Kong, this has major implications for the travel agency industry regulation in our province. Finally, the article from the point of view of the Tourist regulation department, put forward recommendations for improvement.In the arrangement of the contents,the article is total divided into six chapters.The first chapter is the introductory part of the article, the first general introduction to the research background and significance of the article, then the comb from the two aspects of foreign and domestic research progress; summarizes the main research method used by the author, article, innovation and inadequacies.Chapter II an overview of the travel industry, in view of the different stages of development of national tourism, travel agency concept, the most prominent differences in the definition of the travel agency epitaxial, but the two travel agencies connotation the same, that is, the travel agency are to provide tourists with related services companies. On this basis, the article gives the definition of the travel industry, and described the travel agency industry’s peculiarities, that labor-intensive and knowledge-intensive co-exist, dependence and vulnerability of a strong, easily imitate the three main features; then down, a simple analysis of the status and role of the travel industry in China’s tourism economy. As the empirical analysis, the end of this chapter references the relevant data from the contribution of the travel agency on tourism for economic growth and labor force status and role of the travel industry.The third chapter describes the need for regulation of the travel industry can be regarded as the theoretical basis of the full text. This chapter demonstrate, respectively, from the theoretical level and practical level the need for regulation of the travel industry, introduces the theory of industrial organization and government regulation theory interpretation of this issue at the theoretical level; In reality, the author introduces the travel agencies in Henan Province operating problems in empirical research, It is also the main one of the innovation. By tourists and travel agencies in the investigation and analysis, the article reveals that the main problems of province travel agency business travel agencies unfair competition, lack of travel agency business credit, a low level of guides, tourists rights difficult. These issues simply rely on market forces is often not an effective solution, the resulting depression of the need for government regulation.The fourth chapter is the key chapter, this chapter is divided into three, the first two mainly introduces the history and current status of the regulation of the travel agency industry in our province. Of, respectively, from the subject and object of the regulation, regulation based regulatory measures three aspects of the province’s existing travel agency industry regulation system, the system described. As a continuation of Chapter III, Section3of this Chapter on the basis of analysis of main problems of the province travel agency business, highlighted the deficiencies of the existing regulation.On the regulation of the Travel Agency Industry in the world has become commonplace. Chapter perspective further extended to developed countries and regions, trying to figure out for lessons. Authors have targeted selected the United States and China the two study found that the regulation of both the travel industry through its analysis of the travel industry, the regulatory system, are to take a combination of government regulation and industry self-regulation system, which our province and our country there are certain guiding significance.End of the article the deficiencies exposed in the travel industry, the regulations in China on the basis of the principles and recommendations for improved regulation of China’s travel agency industry.Throughout the full text of Chapter Ⅲ of the article can be used as arguments the main part of the argument, as the conclusion of the article, the sixth chapter on the basis of the above argument, given the author’s point of view.Finally, it should be noted that the problems in the travel agency business at this stage, its causes are many. Tourism market behavior objectively results of the government, business and tourists, and many of the main players in the market together. Thus only from the government level to explain a lot of one-sided, limited to the point of view of this study did not fully launched on other factors. Supplement the content of the article, which will commence in the further study.