Under The Background Of High-speed Railway Of Tourism Cooperation Research Between Fujian And Zhejiang

With the high-speed railway developed, promote the development ofregional tourism integration. At the same time the tourism products, tourismenterprises and tourist destinations also have already promoted. Tourismdevelopment space and market structure need to re-adjustment and positioning,the regional tourism cooperation is facing new opportunities.This article summarizes the traffic change and the theory of cooperationin tourism research, systematic summary of the relevant concepts andtheoretical basis for regional cooperation in tourism, trying to provide a newperspective for the High Speed Rail under the background of Fujian andZhejiang provinces tourism cooperation. The article analysised the effects andmechanism of high-speed rail, That bring high-speed rail city effects,substitution effects, the node effects, the combined effect of the spillovereffect of five major effect on the elements of tourism enterprises, sourcemarkets, tourist destinations, tourism products, tourism, transportation andother travel industry. Time alternative mechanism for spatial transformationmechanisms, resource integration mechanisms, transport and dockingmechanism, industrial cooperation mechanism, the mechanism of the fivehigh-speed rail on the Fujian and Zhejiang Tourism. On this basis, based onthis and Combined with the actual development of tourism in two provinces,putting forward the four tourism cooperation mode.In the background of the high-speed rail development, It is necessary tocarry out cooperation in tourism between Fujian and Zhejiang provinces.Based on the impact of the high-speed rail effects, through analysis of Fujianand Zhejiang tourism resources and industrial development, Proposed spacecooperation of Fujian and Zhejiang tourism cooperation,“pole gathering, theaxis of expansion, the polar nuclei linkage region radiation” strategic thinking.To create "one belt, quad-core, four districts, four corridor” spatial pattern, building a high clustering, high diffusion, high-circulation of high-speed railtourism economic zone. Create Hangzhou, Ningbo, Fuzhou, Xiamen as fourcore tourist cities; The north of Zhejiang urban economic cooperation intourism area, eastern Zhejiang marine leisure and tourism cooperation area,Middle Fujian-eastern Zhejiang the Mountain and sea resort tourismcooperation area, Southern Fujian eco-cultural tourism cooperation area asfour tourism cooperation areas; Jin-Qu-Li-Wen, Nan-Fu, Quan-San,Long-Zhang-Xia four tourism industry docking corridor. Through the Clusterdevelopment and integration of tourism resources, focus on integrated oftourism products, tourism image integration and marketing aspects of thetourist city and in the distribution network construction of how to carry outcooperation in tourism. Finally, proposed the construction strategy ofcooperation in tourism.Based on the theory of economic geography and regional cooperation,and under the high-speed rail transportation system reform background,systematic analysis the tourism development changes between Fujian andZhejiang, through the relevant data analysis, putting forward the cooperationof tourism mode, content and countermeasures, Complement the study of theprovinces tourism cooperation for regional cooperation, Provide a referenceon the theory and practice area.