The BSC In R Company In The Research On The Application Of Performance Assessment

As strategic management tool, the Balanced of Scorecard(BSC) from four dimensions(Financial、Customer、Internal Business Process、Learning and Innovation) to set up a series of evaluation indexes, making the goal of staff job close to the enterprise strategic planning. At the same time, it put a new premium on strategic planning by regulate the employee’s daily behaviors to the enterprise. So BSC has caused extensive concern and gained promotion in global scale.However, we rarely saw the smooth realization of BSC in chinese real estate development enterprise. For the reasons of such as the acquaintance of BSC was poor, the implementing cost is excessive, insufficient executive force, etc. In the present, Wanke, the largest domestic enterprise in China, was the most successful real estate development enterprise in citing BSC. But its promotion also ON THE ROAD.This study is based on the BSC theory system, consult some successful experience in promotion process of some enterprise. The study will make the BSC promoting mode in R co., and analysis the problem of details. It will establish BSC universal promote model in the process to guide, to resolve the plague in BSC promotion process in real estate development enterprise.The innovation of this research is establishing the BSC promotion mode, which the real estate development enterprise will depend on in their process of promotion BSC. In addition, through the introduction Day Clear system of OEC management, the mode can solve daily strategy management in the power of execution.