The Research On Performace Management Optimization Of NWREJN

In recent years, along with the personal investment in real estate continued to heat up, around the sustained high prices, the real estate enterprises to expand their interests, continue to invest a large number of real estate projects. But with the adjustment of national housing purchase, land and bank credit and other related policies, house prices fell, trading volume decreased obviously, which will lead to the real estate enterprises to reshuffle. In the increasingly fierce competition and the frequent changes in policies on the real estate market, the real estate enterprises to maintain stable development, through the upcoming real estate winter, this requires real estate enterprises must make employee truly understand and execute the company’s strategy, the establishment of a comprehensive, scientific and effective performance management system, effective motivation, evaluation of various types the working performance of employee, arouse their enthusiasm, to further enhance the performance of the company, in order to cope with the fierce market competition.Based on the NW real estate project in Ji’nan company as the research object, from the angle of actual application analysis of NW real estate project in Ji’nan company achievements management present situation and the existence question, through the performance plan, performance counseling and monitoring, performance appraisal, performance feedback and performance improvement and application of five link to NW real estate project in Ji’nan company actual condition and modern performance management, project management theory, to optimize the performance management system research.Combined with the actual business and domestic and foreign enterprises from successful experience of the performance management, separately from the staff, departments and project three hierarchical optimal performance appraisal system, first uses MBO and KPI combining optimization of staff, then applying AHP to solve the quantification of sectional performance assessment problems, finally in basis of BSC, through the establishment of project competition mechanism, to the company each project performance evaluation optimization.Based on the project of Ji’nan NW real estate company in all aspects of performance management optimization, to find out the suitable characteristics of the company performance management system and the specific implementation strategy, thereby establishing strategy oriented, scientific and effective performance management system, in order to improve the performance of NW real estate project in Ji’nan, at the end NW group will develop steadyly in the fierce competition.