The Analysis And Thinking For Qinhuangdao Pollution-free Vegetable Production And Maeketing

With the living standard increasing, people requires more for food safety. But withmelamine, waste oil, excessive use of preservatives and preservation agent exposure to thepublic continuously, China’s food security situation is worrying. Especially vegetable market,the problem of pesticide residues is being more and more concerned; the demand forpollution-free vegetables is increasing, so it is more important for pollution-free vegetables. Inthis social environment, Qinhuangdao, Hebei Province, is payed more develop pollution-freevegetables planting techniques to improve the pollution-free vegetables the proportion ofmarket share.At present, Pollution-free vegetables has now formed a certain scale in Qinhuangdao, thecity’s vegetable cultivation area have1,020,000hectares, the large-scale production base areahave600,000hectares, efficient production and demonstration area have10, and the fullimplementation of the vegetable market access system, the municipal standards village have140,500,000hectares facilities vegetables and more than30kinds of vegetables registeredbrand, vegetable output value accounted for more than50%of the farming. Formed byChangLi Mafangying cucumber, Liulizhuang cabbage, Funing Chapeng tomatoes, Xiazhuangginger, Zihuajia oil beans, Lulong Xuezhuang zucchini, Shanhaiguan Huimazhai dish andQinglong shuangshanzi edible fungi planting base. But because of the existence problem ofland resources, water resources, atmospheric resources, and the grower level of technology.As well as, consumer willingness, for pollution-free vegetable production and promotion havecertain constraints. So, in order to truly achieve pollution-free vegetables coverage,Qinhuangdao must adhere to green pollution-free development, protect land, water andatmospheric resources to expand the area of land to meet the pollution-free cultivation.Through the introduction of professional and technical personnel to train the growers, toimprove their moral cultivation and planting techniques; reduce the cost of pollution-freevegetable production through the adoption of large-scale production; through establish qualitycontrol system to improve the quality of the pollution-free vegetables. In addition, throughvarious promotional means to enhance consumer awareness of pollution-free vegetables, toenhance the purchasing power, through regulate the market, grasp circulation, control the sales channels, and strengthen brand management of pollution-free vegetables to protect theinterests of growers and marketers; give full play to the advantages of tourism city, throughvegetable cultivation, harvesting and other ways to increase tourism benefits. Thedevelopment of pollution-free vegetables is not done overnight, you need to constantlyexplore, as long as the non-stop and go ahead, I believe Qinhuangdao pollution-freevegetables will have a better tomorrow.