The Short Magazine (1910-1932) Study On The Cover Design

Before and after the Xin Hai Revolution," four novel Periodicals in the late Qing Dynasty" are out of the literary world, the novels of periodicals climax has not yet come, fiction periodicals appeared a brief silence. At this point, financially strong "Commercial Press" aimed at the opportunity to launch the The Short Story Magazine. At the end of the Qing Dynasty novel periodicals to be pleasing, the most prominent is reflected in the journal covers and illustrations, in order to attract readers, most of the illustrations in the The Short Story Magazine were "landscape monuments" and "celebrity pictures". It potentially take more leisure, entertainment to extent.Generally," cover " and "illustration" were first announced Fictional journals functional transformation, from waking China strides into the leisure and entertainment.The Short Story Magazine was an important literary journals in the period of transition of Chinese society.It has lasted for22years. As a typical case, Studying on the The Short Story Magazine up to now mainly reflected in his literary direction in nature, status, role, modern analysis and value assessment, researching on the relationship between graphic design and aesthetic direction is ignored in the period of Republic of china. In this paper, the graphic design as a guide, starting from the aesthetic point of view, from perspectives of the graphics, color, font on The Short Story Magazine, aesthetic thought to grasp the depth of this period, and the influence of the thought of the book binding. Through the cover of The Short Story Magazine of two periods about design background, characteristics analysis and study, to peep through the Republic of book cover design characteristics of that time.