The Study On Rural Public Culture Service Supply Problem And Countermeasures In Shandong Province

Public cultural services is an important cultural indicators to measure the results of a new socialist countryside construction, Therefore, provide farmers with the necessary public cultural services to meet the needs of rural public culture and rich cultural life of the peasant masses is the bounden duty of all levels of government. Shandong Province is not only a cultural province, but also an agricultural province with famers accounted for the vast majority of the population. The supply condition of rural public cultural services directly related to the effectiveness of the construction economic and cultural province of Shandong. Therefore, this article take find the problem-analyze the causes-measures as research ideas, and take documentary research and field visits as the main research methods, to study on the supplying of rural public culture in Shandong province.The paper based on the research both home and abroad, and take theory of public goods, the new public service, and the equalization of basic public services theory as the theoretical support. And analysis the problems and reasons in the supply of rural public culture service in Shandong province. On this basis, proposed the supply model of rural public culture service in Shandong province, including establish government public cultural service concept, decision-making mechanisms, content systems, monitoring systems, management systems. And, the leading role of the Government should be more reflected in the regulation, then using game theory to analysis the importance of strengthening supervision on multiple supply.