Since The Founding Of The Books Design Research Of Hunan

Books collect information and serve as a means of communicate to others, it has big capacity information and easy to circulation, it is the product of humanity and culture, a book can be seen that a country’s comprehensive national strength, the content of the book convey the culture of a country region, the material of a book reflects the industrial level, economic base and technological level, which is the main form of national culture, Book is influenced by the traditional culture and reflect the traditional culture, every age has certain historical background, will produce different culture forms and cultural heritage, the produce of hunan books design base on this historical background.Since1949, especially after the Chinese economic reform, with the rise of hunan publishing industry and many excellent works with hunan style, the character of hunan has become an important part of book design in our country. This article is base on this background that a variety of design confused the vision to people, the reserch focus on the hunan book design in1949-2013. At first, clarify the books design background and possibility of development from the historical conditions on each stage, define the historical motivation about each phase books design get promotion. Secondly, based on the historical status of each stage, from the perspective of visual communication, with hunan books through the founding of the four development stages of the design work of morphological characteristics, combined with the artistic quality of hunan book design, nationality and commercial to analyze its visual patterns, excavates its deep cultural connotation, summarizes its success and deficiency, help us to understand the overall condition of hunan books design and development since the founding of the context.Every age need the adaptive art design language of this era, today, with the social development of diversity in art, Hunan book design should also be developed with the times. It emphasis the overall consciousness of hunan books design, combine with artistic and commercial, read functional embodiment, hunan publishing brand image, to provide reference for the development of the hunan book art design.