Study On The Constructional Path Of Network Spokesman System For The Basic-level Government In Micro-age

As a centralized expression and display window of social opinion, the network consensus carries numerous expectations of the society and the public, enjoying profound connections and interactions with various aspects, including the worldly affairs, national conditions, Party conditions, social conditions, civil conditions and public opinions, etc. There is no doubt that a comprehensive grasp of the laws and trends of network consensus, as well as positive guidance, will be favorable for listening to, guiding and satisfying the public appealing, neutralizing social risks, and promoting the society and resonance. Consequently, network spokesman emerges in order to deal with the network politics.The emergence of new things is a significant reflection of progress in China’s political civilization, as well as forward-looking practice made by the. basic-level government at the age of internet to comply with the development demands of the micro-age. It is not only a private official inspection, but also a spamming channel of the netizens, which can achieve rapid, convenient and effective mutual communication effect. However, under the circumstances in which social hotspots and emergencies frequently occur, the netizen opinions are turbulent, and the network information spreads rapidly in the micro-age, how network spokesman system could guide the trend of network public opinion field to a maximum degree and guarantee the right to be informed and right of supervision better. In this paper, the development process, the construction background, and major contents of China’s network spokesman system are illustrated. The construction modes of network spokesman system for basic-level government in different regions are analyzed and compared, with some reference significance. Empirical study is conducted for the network spokesman system in Rui’an of Zhejiang Province in micro-age, the current situation of construction is stated, the realistic difficulty is analyzed, and causes of difficulty are analyzed. In the end, suggestions for the constructional path of network spokesman system of basic-level government in micro-age are proposed.