A Study Of Operational Conditions And Benefits For The Bank Of Zhejiang Chouzhou Occupation Baskketball Club

As a powerful economy province in China, Zhejiang has a goodfoundation for developing sports industry.The Zhejiang men’s basketballteam joined in occupation league in1995which experienced three stagessuch as The Zhejiang Zhongxin basketball club(1995-1998)、The ZhejiangWanma basketball club(1998-2009)and The Zhejiang Chouzhoubasketball club(2009-now).During the three stages, the team record isunstable. The Bank of Zhejiang Chouzhou Occupation Basketball Clubwas found in2009which was made up of Zhejiang Sports Bureau andThe Bank of Chouzhou. During the2010-2011seasons, Chouzhouinvested35million and got the fifth in the league. In addition, the club ofChouzhou added about15million on the last season. The moreinvestments and good team record not only can reflects the currentsituation of Operational and the benefits of Chouzhou, but also refracts the current situation of operational and benefits of other occupationbasketball clubs in China.The essay had a deeply research and analysis for The Bank ofZhejiang Chouzhou Occupation Basketball Club through the Literaturematerial methods, Comparison methods and Interview methods in Yiwucity. From comparison and anaylsis for the characteristics of operationaland situation of benefits for The Bank of Zhejiang Chouzou OccupationBasketball Club while find the factors that hinder the development of thebasketball clubs’ operation and benefits in China. We can give some goodreferences which let the Bank of Zhejiang Chouzhou OccupationBasketball Club and other occupation basketball clubs develop faster andbetter in China by putting forward the practical countermsures.The study found that the main problems forThe Bank of ZhejiangChouzou Occupation Basketball Club in the current development are asfollowing: First, the younger of the players and small percent of foreignplayers in the team which is short of experience and strength. Second, thegovernment didn’t give aid to the club efficiently which made it short ofmany resources such as the methods of operational, advertising and thedevelopment of the market etc. Third, chouzhou club needs to improvetheir management and be responsible for their own profits and loss.Four,The limited space of operational in the club and the absence ofinter-disciplinary which involved in basketball, law, economy and operation in the market.Five, much preesure from the evils of societywhich made the efficicency and operation harder to the club.The study proposes some suggestions as follows according to theabove problems.First, improving the structures of the club whiledeveloping the youger players and the team.Second, promoting the modesand ways of business, at the same time, enhancing the ability of operationand managing the relations between the basketball league and thegovernment in Zhejiang.Third, taking some measures which includesfollowing the market dynamic, exerting the advantage of the club andadjusting the demands of the market etc to alleviate the pressure ofeconomy to the company. Four, the basketball league need to give the realright to let the clubs to run their business which can let them get moreadvantages.Five, intensifying the reform of the league system andharmonizing the divergence of benefits between the clubs and basketballleague. Six, government must to take some reasonable policies to refrainthe evils of the society which blocks the progress of Chinese occupationbasketball league.