Strategies Influence The Future Development Of Chinese Football Hengda Mode And

Guangzhou Hengda football club since its establishment, with its highinput, high-yield business mode and paid more attention to the outside world, onlyspent3years time, they made a second league team into the League overlord,gradually, people also began its development mode is defined as "Hengda model".Along with the "Hengda model" has achieved success in the superior and the AFCChampions League, the people what is good is bad and can not long endure began todiscuss it. Some people think that,"Hengda model" the present is merely a temporaryprosperity money drives the success, its only rival club itself, the long run, the moneycan not continue, could not really improve the level of Chinese football. But alsosomebody thinks,"Hengda model" and the success of the current is not accidental, itis inevitable product of the combination of modern football and social economy, aslong as you keep at it, and bring more "Hengda" were involved, must be able toreproduce the Chinese football occupation League glory, and ultimately promote theChinese football level.In this paper, based on the connotation of "Hengda model", using the method ofliterature, statistics and logical analysis, to analyze the effect of "Hengda model"brings to Chinese football, and aimed at the problems found in the study, proposessome suggestions and Countermeasures for future development of "Hengda model",and finally "Hengda model" for now, Chinese football is more good than harm, but inthe long run, it is not the lasting development continues, and the need for the strategictransformation to ultimately promote the Chinese football club and commondevelopment.What is worth mentioning, this paper will use SWOT analysis method of strategicanalysis in the analysis of the club, to help them understand the internal and externalfactors which may face in the future development, so as to formulate correspondingpolicies to deal with, and ultimately sustainable development team.