The Operation Mode Research Of Small Fitness Studio In China

This study was designed to LET’S MOVE gravitational studio business model research, identifyproblems in the organization of its construction, operation and management aspects of existence,coaches and team building, to find corresponding countermeasures, there is reasonablypracticable, the proposed targeted solution, combined with the lessons of the club, for thedevelopment of Beijing LET’S MOVE studio gravity assist and learn.Through literature, questionnaire, interview, logical analysis, empirical research andmathematical statistics and other research methods, the Beijing LET’S MOVE organizationgravitational studio construction, operation and management, coaches develop ideas andpatterns in-depth analysis of other aspects,Thesis conclusions are as follows:1．small fitness studio is a kind of concept as the core, device-based, programs and services asthe core competitiveness, coordination with various departments to develop a business model.2．from pre-established site selection, project selection, and other aspects of the overallrenovation of the small fitness studio to be considered, the investment need to be cautious,investors must do a lot of investigation in early.3．small fitness studio several important part in the operation process: the ability of managers,including the ability to execute and personnel processing capabilities; ability to coach, includingthe ability to sell and maintain the ability of customers; capacity of staff, mainly including theability to maintain health and background recording capability.4．small fitness studio business model is the most important thing is service, service must bedifferent from the large fitness club, make their own characteristics: small, clean, new,specialized, service.5．small fitness studio needs its own unique management platform, save on labor costs, achievemaximum benefits.6． most successful operators in the establishment of services, equipment selection, has its ownunique feature on the site selection and management, and mature, one absolute factorcomprehensive technical personnel is also a small fitness studio success.