Research On Social Services Management Of College Sports Faciiites

With the rapid development of China’s economy, fitness has become a topic ofgreat concern. In our country, because of the2/3sports venues located in the educationsystem, so the opening of school sports venues will become an important supplementto the government public interests. Colleges and universities sports facilities in thecompletion of teaching tasks at the same time, or college students in physical fitnessproject activities. With the masses fitness activities across the country ordered rapiddevelopment, the sports facilities continue to demand more and more urgent, therefore,colleges and universities should develop thinking, facing the society actively opensports facilities resources, has become the inevitable requirement of the current publicsports activities.In this paper, after the completion of literature reading, sorting, and based on theresearch in the field, taking Shenyang Conservatory of Music sports facilities open tothe public management projects as the research object, the present college socialservices management in Liaoning province were analyzed. Project background andsignificance of the universities sports facilities and services in the community, usingthe public choice, the transformation of the economic, the management theory,elaborated the theory basis of social service management, and aiming at the presentsituation of the management of college sports facilities opening to the society, and theexisting problems, analyze the reasons, find out, providing practice foundation forfurther management.Through the summary information, research, summarize the specific managementmethods and measures in accordance with present university sports facilities open tothe public. According to the current university sports facility operation andmanagement objectives and principles and open mode and measures, puts forward themanagement of sports facilities in Universities in current social need: governmentleading, college sports venues department management, property management andprofessional sports management company management mode. Finally, introduces the general scheme of Shenyang Conservatory of Music sportsfacilities open society service management project; then, expounds the existingmanagement service socialization process of Shenyang Conservatory of Music in theproblems and reasons are analyzed and concluded the last study.To sum up, open to the community college sports facilities, is fully reflect thegovernment functions, effectively saving the social resources, the rational use ofconfiguration and distribution of resources, strengthen the function of socialmanagement, improve the traditional management system and operating mechanism,the liberation of thoughts and ideas, and develop diversified business mode, open anddiversified services, the introduction of universal management personnel, establish thecollege sports facilities opening to complete system of social management. Collegesports facilities to the coexistence of a variety of forms, business model has beenformed, and vigorously promote the operation of the market, the enterprisemanagement mode, through various development means, improve the utilization rateof resources.