The Strategic Performance Evaluation System Of Enterprise Based On BSC And Its Application

In the economic globalization, knowledge economy and the cultural diversity of the twenty-first Century economic era, the enterprise management has entered the era of strategic management, enterprise performance evaluation to finance the traditional can not adapt to the needs of modern enterprise management and competition globalization. Performance evaluation is not only the method of enterprise supervision, control, and is a strategic management tool for enterprise. Based on the balanced scorecard strategic performance evaluation index and emphasize innovation and learning, attention to corporate stakeholders, pay attention to enterprise’s sustainable development ability, pay attention to cultivating the core competitiveness of enterprises. Therefore, based on the digestion, absorption of domestic and foreign enterprise performance evaluation on the basis of the literature, the performance evaluation system of Enterprise Strategic Balanced Scorecard Based on analysis and application study.This paper firstly discusses the resources and knowledge based competitive advantage based on customer value and enterprise competition strategy theory, analyzes the strategic management process to construct the strategic evaluation; analysis of the relationship of principal-agent theory, stakeholder theory, economic profit and enterprise performance evaluation, and based on the above research. On the evaluation system of Balanced Score card model of strategic performance evaluation system based on.Strategic management is a dynamic process, including strategic analysis, strategic choice and strategic execution/implementation. This paper analyzes the characteristics of the strategic performance evaluation system should have, and its role in strategic management, reveals the strategic performance evaluation system is an important means of strategic management and its mechanism in improving business performance. The Balanced Scorecard (the balanced score card, BSC) is a performance evaluation system of the widely used, this paper uses BSC as the main model, establishes the performance evaluation system of enterprise based on strategy, comprehensive study of the BSC as a strategic performance evaluation system characteristics, analyzes the strategic management process of BSC oriented to BSC evaluation system, strategy analysis of enterprise, strategy selection and control function. From the BSC four angles, interpretation of how corporate mission/vision is decomposed into KPI (key performance indicators), from the financial, customer, internal processes, learning/SWOT analysis of four aspects of the results of a comparison of the selection strategy of growth.An enterprise as a case analysis of the article, the plan and the steps to establish the performance evaluation system which based on BSC,...