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Research On Smart Phone Supply Chain Management Of Lenovo

Posted on:2014-03-08Degree:MasterType:Thesis
Country:ChinaCandidate:X ZhengFull Text:PDF
GTID:2269330401982258Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years, smart phone market grows rapidly in China China has already surpassed the United States as the world’s largest mobile phone market. ZTE, Huawei, Lenovo and Coolpad, as the representative of the domestic large-scale manufacturers, have occupied more than70%market share of chinese smart phone industry. By the rapidly upgraded of products, the way of traditional supply chain management has not adapt to the change of the market and the current market fiery may obscure the great operation risk. In order to improve the efficiency of mobile phone business, mobile phone supply chain management becomes more urgent and important. Therefore, research on smart phone supply chain operation management, which has important theoretical and practical value.This paper takes Lenovo as the research object. It analyses the Lenovo’s supply chain management mechanism, especially the detailed analysis of its purchasing management, manufacturing, logistics and operations management. Through the supply chain and efficient operation, Lenovo acquired rapidly product supply and meet the demand of market. Then Lenovo achieved great benefit.The main contents of this paper:through comprehensive analysis, survey research, expounds the problem of current supply chain development and the existing in the mobile phone industry. On the basis of Lenovo smart phone as the object of study, combining the related theory of smart phone industry and supply chain management, and analyzes characteristics of smart phone industry, the industry supply chain and supply chain management challenges, a comprehensive analysis of lenovo smart phone in the supply chain management advantage. Core part of Supply Chain Management of lenovo:purchasing and supply management, operations management and logistics management three big business direction, and Lenovo unique planning, operation and management of change, are to achieve efficient operation. To win in the fierce competition in the smart phone industry, supply chain management need to achieve rapid synchronization, demand and supply superior execution, end-to-end collaborative visualization, sustainable development, integrated supply chain solutions landing.
Keywords/Search Tags:Lenovo, SCM, Smart Phone
PDF Full Text Request
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