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The Study On The Serivice-oriented Manufacturing Transformation Of Midea Water Purification Equipment Co.Ltd

Posted on:2014-04-06Degree:MasterType:Thesis
Country:ChinaCandidate:W GuFull Text:PDF
GTID:2269330422951080Subject:Business management
Abstract/Summary:PDF Full Text Request
With increased consumer demand and product homogeneity competition, theproportion of service business in manufacturing enterprises gradually increases. As anew kind of manufacturing model, service-oriented manufacturing has become the mainmeans of establishing sustainable competitive advantage. More and more traditionalmanufacturing enterprises try to change from product-centric to service-centric, fromproduct manufacturers to system solutions provider, has achieved service-orientedmanufacturing transformation to enhance the core competitiveness. Scholars also focuson service-oriented manufacturing. However, most of research is still at the theoreticallevel, few about the empirical research of service-oriented manufacturingtransformation. Basing on the case study of Midea Water Purification Equipment Co.Ltd, this article focuses on the implementation and transformation process ofservice-oriented manufacturing model.This paper first summarizes the concept and features of the traditionalmanufacturing and service-oriented manufacturing, generalizes the process and meansof the manufacturing enterprises transition to a service-oriented manufacturing.Secondly, using interview method, site visits and document analysis method, this paperanalyzes the water company’s service-oriented manufacturing transformation, includeits current station and transformation process. According to the research conclusions,this thesis constructs service-oriented manufacturing model. Finally, this paper finds outits strengths and weaknesses of service-oriented manufacturing transformation, and putsforward suggestions for improvement.This paper studies Midea Water Purification Equipment Co. Ltd. about itstransformation from traditional manufacturing to service-oriented manufacturing andputs forward the improved suggestions, which helps to provide case studies ofservice-oriented manufacturing transformation. Through this study, it also enlightens thedevelopment of other manufacturing enterprises.
Keywords/Search Tags:Midea Water Co. Ltd, traditional manufacturing, service-orientedmanufacturing, transformation process, interview method
PDF Full Text Request
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