| China has become one of the most important manufacture industry countries andall types of manufacturing enetrprises is holding a crucial position in the nationaleconomy，which has inestimable effect to the development of whole nation’s economy.However, the issue of management strategy has become one of the common problemsinside these enterprises. In toda’ys background of global economy competition pattern,survival and development of the enetrprise should consider comprehensive and fulldimension pattern. The vital element of the enterprise to win the completion is tochoose a suitable routine that allows effective implementation. It has become animportant research direction, and also the way for sustainable development ofenterprise.This research takes Wasion Group, the well-known electronics instrumentmanufacturing company in Hunan province, as the research object. It starts withWasion Group’s existence situation and competition environment, then focusesonworking out a frame of practicable development strategy by discussion of itscomplex competition environment and actual controllable resource. As a result, WasionGroup would be insured with a substantial development.This research focuses on practice principles，choosing Wasion Gro’ups businessactivities as the reference using: strategic management theories; extensive operatingdata; an analysis of the current internal and external environment of the branchstrengths, weaknesses, opportunities and threats, and considers the advantages anddisadvantages in Wasion Group’s strategy as it exists today suggesting additionalsupport measures to achieve the goals set down. |
