Social Responsibility Issues And Countermeasures Study Of Contemporary Chinese Private Enterpirses

In recent years, corporate social responsibility movement originated in westernflourished in our country. Chinese companies are baptized economic globalization, theinternational community corporate social responsibility requirements has beenconverted into a concrete action from the call, corporate social responsibility hasbecome an irresistible historical trend. Currently, the companies are directly related toenvironmental pollution, lack of business integrity, labor disputes, labordiscrimination and other issues occur frequently, making China the world’s key areasof corporate social responsibility movement. At the same time, by promotinginternational social responsibility movement, the state advocate for building aharmonious society and scientific development, corporate social responsibility isincreasingly becoming the focus of attention and focus, its importance in terms ofeconomic development and social harmony are also increasingly prominent.With30years of reform and opening up, China’s GDP is growing rapidly, annualaverage of nearly10%. During this period, China’s private enterprises through thedevelopment process, from small to large, from the solution of the livelihood toprimitive accumulation and then to have a certain strength and size, That is, thetransition from " founding period " to " growth period " and "mature period ", fromthe perspective of responsibility, also experienced a transition, from individual debt tosocial responsibility. Some responsible and aspiring private entrepreneurs also haverealized the necessity of correct understanding, positive action and legitimatelyundertake social responsibility. Private corporations social responsibility is the trend,Chinese private enterprises are no exception. After the14th party, with the deepeningand development of the socialist market economic system reform, China’s privateenterprises have emerged and have made tremendous contributions for thedevelopment of our national economy and people’s living standards. Privateenterprises actively undertake social responsibility, not only conducive to thesustainable development of their own, but also to enhance the core competitiveness ofprivate enterprises. However, national private enterprises exposed many problems in their own development process, in the course of corporate social responsibilitycommitment, there are many deficiencies. Overall, China’s private enterprises haslong way to go in terms of social responsibility. The purpose of this study is on thestatus of private enterprises in Chinese private social responsibility and the probe ofpromoting corporate social responsibility strategies, in theory, attempting to studyin-depth of private corporate social responsibility, in practice, providing a usefulreference for the conscious performance of private corporate social responsibility.This paper is based on the basic theory of the development of private corporatesocial responsibility, also analyzes the current situation of China’s private corporatesocial responsibility, and study the cause of the problems and issues arising in termsof the responsibility of private enterprises. On this basis, the paper proposessuggestions on enhancing private corporate social responsibility. The thesis is dividedinto six parts.The first part is the overview of the theory of corporate social responsibility.Thissection first analyzes the concept of corporate social responsibility and the maincontent, followed by the nature and characteristics of corporate social responsibility,the final analysis of the three theoretical foundation of corporate social responsibility.The second part is to help enterprises to fulfill their corporate socialresponsibility for sustainable development. This section analyzes the connotation ofenterprise sustainable development, followed describes the relationship betweencorporate sustainability and corporate social responsibility.The third part is the status analysis of Chinese private enterprises socialresponsibility. This section analyzes the stages of development of Chinese privatecorporate social responsibility, followed by analysis of the current situation ofChina’s private corporate social responsibility, the final analysis of the currentChinese private enterprises to fulfill their social responsibility to the problems, theseproblems continue to need our attention.The fourth part analyzes China’s private reasons for the lack of corporate socialresponsibility. This part of both the macro level, such as the government "not as "lack of public policy and financial system is not perfect, and from the micro-level- private enterprise itself analyzes the reasons for lack of corporate social responsibility.There is also a lack of appropriate standards of social responsibility and NGO weakforce other reasons.The fifth part of Chinese private enterprises to strengthen the suggestions ofsocial responsibility. Based on this part of the reason for the current situation ofChina’s private enterprises social responsibility issues and problems arising fromresearch on the proposed private enterprises the basic principles of socialresponsibility, and proposed to strengthen our private from government, business,social aspects of these Measures recommended the construction of corporate socialresponsibility.Finally, make conclusions. A part of summary on this thesis as well as theoutlook for the development prospects of private corporate social responsibility.