Research On The Profit Model Of The Third - Party B2B Platform With Integrated Network Marketing

Chinese3rd party B2B platform in all fields have more than10years history, alibaba.com is the first represent in B2B platforms. Ebdoor as one of the Chinese3rd party B2B platforms, Ebdoor has raised the concept of intregrated network marketing, draw out the definition of ECV2.0And Ebdoor realized the intregrated network marketing in3rd party B2B platforms firtstly. With intregrated network marketing is ebdoor’s outstanding characters, and also it is one of the core competitive powers.Ebdoor explores the new profit model, has very important mearnings on ebdoor, and have more mearnings for Chinese EC envornments. It can help the whole SMES to think about their EC.This paper introduces the Ebdoor Platform’s service products and charge model. To Summarise the China’s current network marketing and e-commerce charge pattern. To analyse the general profit model of the third party B2B platform. On this basis, analysis of the existing dilemma of Ebdoor platform, and put forward the might next step in and its development direction of Ebdoor platform. This paper aims to summarize our current e-commerce fees or profit model. To give suggestion for third party B2B platform with integrated network marketing. Also can be the reference for e-commerce enterprises.