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Research On The Development Strategy Of Ordos City Yongxu Real Estate Development Co., Ltd

Posted on:2015-08-27Degree:MasterType:Thesis
Country:ChinaCandidate:L T GaFull Text:PDF
GTID:2279330467462620Subject:Senior management of Business Administration
Abstract/Summary:PDF Full Text Request
Since the reform and opening up, China’s real estate restructuring and the accelerated pace of urbanization, the rapid growth of the real estate market, and has made leaps and bounds, you can promote consumption, widening domestic demand, promoting economic growth plays an important role in has become a pillar industry of China’s economic development. In recent years, rapid growth of investment real estate market, real estate prices rose too fast, there have been varying degrees of investment and structural problems, countries have introduced the New Deal price control excessive growth of the real estate industry, how healthy and orderly development faces new topic. Ordos City Real Estate Development Co., Ltd. Yongxu new situation facing, ushered in new opportunities and challenges, and how the downturn in the property market is an effective way to calmly deal with the current economic situation, the real estate company to find a breakthrough to achieve Yongxu Health, stable and harmonious development is very important.In this article, Yongxu Erdos City Real Estate Development Co., Ltd. for the study, China’s real estate industry trends through analysis, the use of strategic theory and strategic model, a comprehensive analysis of competition in the real estate industry, and through the SWOT analysis, the external evaluation and internal evaluation, a comprehensive analysis to determine Yongxu Erdos City Real Estate Development Co., external opportunities and threats, internal strengths and weaknesses, the company faced threats and opportunities, weaknesses and strengths of the match, recognizing Yongxu Ordos City Real Estate development Co., Ltd. can be adopted strategic planning and strategic positioning. Quantitative evaluation, and plans to use Yongxu real estate company’s development strategy analysis Yongxu Real Estate Development Co., Ltd. Erdos next stage of development strategies should take Yongxu Ordos City Real Estate Development Co. insist on their own political and resource advantages. Meanwhile, to ensure strategic tasks proposed Yongxu Real Estate Development Co., Ltd. Erdos strategy implementation measures, ranging from optimizing the structure, strengthen management, improve human resources, strengthen brand building strategy implementation and support discussions.
Keywords/Search Tags:Real Estate, Yongxu real estate company, Corporate Strategy
PDF Full Text Request
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