In modern times, in the fierce international competition in a dominant position andhave the initiative, in addition to a strong economic strength and the army, but also payspecial attention to promoting cultural soft power of the country. Cultural soft power isthe important force to promote the development of the state and society, also is theimportant component of the comprehensive national strength. The cultural soft power ofour country is still at the stage of development, the need to turn the cultural constructionas a national development strategy, to improve our country’s cultural soft power. Thedevelopment of cultural soft power and the economic growth of China and nationalcultural security and national image reshaping and national self-efficacy has a closerelationship. Based on the definition of the cultural soft power, interpretation of originand cultural soft power. Through to our country culture soft strength constructionachievements and the deficiencies, and the future development will meet the challengesin the study and discussion, proposed targeted measures, as a contribution to ourcountry’s cultural soft power construction.The first part: The connotation and significance of the cultural soft power. This partis the basis of the article, and based on the connotation of the cultural soft power,understand the importance of cultural soft power. Cultural soft power is made up bymany kinds of force, play their roles in different fields. The construction of cultural softpower has helped our country get loose international environment and to set up thenational image, more influential in the international community.The second part: the achievements of contemporary Chinese culture soft strengthdevelopment. Culture consulting and service of our country has a long development,brings economic benefits and people entertainment life rich. Higher education has made great progress, the school and professional, have received higher education personnelproportion is more and more big. Confucius institutes around the world, the developmentform is good, play a good publicity to our country. Regional cultural soft power of ourcountry gradually strengthened, to our country’s cultural soft power construction laid agood foundation.The third part: the deficiency existing in the contemporary Chinese cultural softpower construction and challenges. Our country’s cultural soft power is still inconstruction, inevitably some deficiencies. And our country is a rapidly developingsocialist power, so the construction of our country culture soft strength to steady andrapid development of it is facing great challenge.The fourth part: the contemporary Chinese cultural soft power the path selection ofascension. A sound system of integrity, to build the foundation of cultural soft powerconstruction. Repositioning diplomatic strategy, enhance coordination in internationalrelations and influence. Attract and develop cultural talents, promote the improvement ofthe cultural industry cluster. Pay attention to the use of cultural resources, and promotecultural prosperity and development. This is the full text of the foothold and home. |