The Study On Aesthetic Appearance And Communication Effect Of The Village Culture In Chinese Village Cinema

In recent years, with the speeding up of urbanization, the protection of the villageculture has increasedly attracted the scholar’s attention. The village culture, which isthe symbol that indicates people’s life transferring from the nomadic life toagricultural life, could be traced back to the Yangshao culture period. China sinceancient times as a taking agriculture as the foundation of the country, the villageculture is the foundation and matrix of our national culture and the traditional culture.It should be actively spread in the village cinema. And we should give a objectiveresearch and evaluation to the village culture’s spread. In the study of Chinese culturewith Chinese cinema, there is too much researches about Chinese city movie withurban culture and about Chinese local cinema with local culture, but there is fewresearch about the village cinema with the village culture. In this paper, depend on anew pattern of village culture and village cinema; we will discuss the aesthetic valuethat the village culture brings to Chinese village cinema and study the effects thatChinese village cinema brings to the village culture.First of all, from the perspective of cultural aesthetics, village culture has notonly enriched the country movie audio-visual effect, deepening the village cinemaconnotation of space and time, but also enriched the cultural connotation of the villagecinema and greatly promoted the cinema’s aesthetic value.Second, from the angle of cultural transmission, the village cinema has impactedon the village cultural communication both positively and negatively. On the one hand,it expands the scope of the spread of village culture and provokes a culture collisionand think. On the other hand, it leads to easy to form "stereotypes" of village cultureand distorts the "national culture".Last, considering the negative effects of Chinese village cinema bringing tovillage culture, we must strengthen the perfect rural film creation, refine the narration,highlight quality culture. Making the village cinema be a more perfect window forspreading village culture and enhance national cultural soft power.