Research On Visual Image Design Of Ordos City Public Facilities

City public facilities visual image design is one of the indispensable element of the city vision, visual image design of public facilities constitute a visual image of the city, not only can reflect the city’s overall brand image, but also to create the cultural atmosphere of the city. It shows that the city’s overall management level, but also show that the brand image and charm of the city. In this paper, from the point of view of city brand image development, conducts the research to the city public facilities visual image design, combined with the specific situation in the region, drawing up some referential design elements, the final design to meet the city public facility design of visual image area uniqueness, showing the city brand image, improve visibility, to build the city Ordos more harmonious charm.