A Study Of Diaosi Phenomenon In New Media Video Based On Subculture Theory

“Diaosi” culture is a kind of subculture, which itself is rooted in the culture of the network, through the dissemination of cock wire culture, new media has gained more recognition.And then many “Diaosi” phrase and the network culture combined of movie and TV programs birth, new media of film and television works has accelerated the “Diaosi” the spread of subculture, also make it gained much identity, produced a huge spread and economic benefits.I am in the study of the “Diaosi”video culture, uses the subculture as the breakthrough point of view, especially the Bermingham school for the theoretical study of subculture is the main aspect I use. The Bermingham school is one of the most important theoretical source of subculture, its research in Europe and the United States from the last century fifty’s since the 1990 s, almost all of the working class youth subulture, such as punk, MODS, hippies and other subcultural phenomenon. Bermingham also published as “Resistance Through Ritual:Youth subculture in Post-war Britain,1976”, “The Popular Arts”, “The Meaning of Style” of such classics. Their subculture theory, can provide a certain theoretical basis for the study of “Diaosi”culture of prevailing in China.This study consists of five parts, the first part is the introduction, just a definition of the concept about the new media video in the“Diaosi”subculture, and than I?ll list the literature review and research methods and so on; the second part mainly studies the connotation and denotation of “Diaosi” subculture in the new media videos,I T try to find out the causes and all kinds of its form; the third parts mainly analysis the Diaosi in common with the film and television works; The fourth chapter, I study on the influence of Diaosi subculture to the main culture, from the two aspects to analysis;the five chapter is the study the future of Diaosi subculture. I hope via this article, further analysis of Diaosi subcultural reality, what?s more, analysis the current status and future of “Diaosi” of the special subcultural groups. I hopeto study the influence of culture to the mainstream culture of the Diaosi, can eliminate the gap between the mainculture and the subculture, so that more people can be concerned about the real survival status of the subculture group.