| Cultural industry’s produced when social economy developed to a certain stage and its development should be taken seriously. Especially in the economic transition period, in order to promote the Tianjin industrial structure optimization and upgrading, so as to drive the economic growth of Tianjin, this article studied and analyzed the relationship between culture industry and national economy pillar industry, and explains why cultural industry should be promoted to the pillar industry of national economy in Tianjin, and how it can be done. Firstly, this paper theoretically analyses the relationship between culture industry and pillar industry of national economy, and the interactive effect of cultural industry and national economy, to illustrate why to promote Tianjin culture industry becoming a pillar industry of national economy, mainly studied and analyzed the interactive effect of Tianjin cultural industry and national economy, the basic concepts and features of the cultural industry and national economy pillar industry. Secondly, analysis the influence of Tianjin cultural industry on the national economy and ripple effects, as well as the national economy’s influence on the culture industry. Then, from the empirical point of view, this article conducted the comprehensive evaluation on Tianjin cultural industry marketing performance, adopting principal component analysis for comprehensive evaluation of cultural industry in 31 provinces in China, to obtain the level of Tianjin cultural industry across the country and comparatively analyze cultural industry development situation in Tianjin and some provinces with the rapid development of cultural industry.Finally aiming at the development level of Tianjin cultural industry, combined with domestic and international cultural industry development pattern and development experience, this article proposed Tianjin cultural industry development pattern choice and corresponding implementation suggestions. |
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