Research On Measurement And Mechanism Of Cultural Industry Agglomeration

With the age of knowledge and information, cultural industries gradually developed. Cultural industry is an important focal point of promoting the economic development mode and adjusting the economic structure. The Government actively developed the cultural industry and proposed “Promoting upgrade of cultural industrial structure”, “Fostering new cultural formats, expanding and guiding cultural demand”. The development experience of developed countries shows that cultural industry gradually gathering. China has also formed a number of cultural industries gathering area, but there are some differences in different industries and regional on the cultural industry agglomeration. Measure the culture industrial concentration degree can find the problems which exist in the cultural industry agglomeration process in various provinces and sub-industries. At the same time, it has practical significance for promoting cultural industry agglomeration to determine the influence factors of cultural industry agglomeration.There are two parts in study: First, estimate agglomeration level of cultural industry. On the basis of the analysis of the literature and the related theory, measure cultural industry agglomeration level of China’s 31 provinces and 10 sub-industries from 2005 to 2013 by selecting the Concentration Ration of market(4CR)and Hirschman-Herfindahl Index( HHI)to grasp the cultural industry agglomeration status in our country from the angles of regional and industry. Second, construct the cultural industry agglomeration mechanism model based on system dynamics and analyze the influence factors of cultural industry agglomeration. In the process of building a model to investigate the mechanism of cultural industry agglomeration, extracted the four key factors, respectively is: the government factor, cultural demand factor, human factor and capital factor; applying system dynamics simulation model of cultural industry agglomeration verify the degree of influence of four key factors for the cultural industry agglomeration level.Through research, we draw the following conclusions: from the view of industry: sub-industries agglomeration level is related to the cultural industry management system and the advertising industry belongs to market-oriented industry, its development follow the rules of market, industry tend to agglomerate in the region where have more resource advantage such as talents, so its concentration reflects the regional imbalance, has high concentration level; Radio station or television station has distribution in various provinces and cities, therefore, the agglomeration level of radio and television programme production is relatively the lowest. From a regional perspective: there is a positive correlation between the level of concentration and economic level, so cultural industry agglomeration level in eastern region is higher and central and western regions is relatively weak. Using the simulation model of cultural industry agglomeration mechanism verify the degree of influence of four key factors for the cultural industry agglomeration level by taking Jiangsu province as an example. Increasing the level of every factor will cause the increase of the cultural industry agglomeration level, according to the factor effect size, followed by the government, the cultural demand, capital and talent.There are two possible innovations:(1) Measure the level of China’s cultural industry agglomeration from different angles. Existing literature is only for the individual provincial or a park, in this paper, measure the 10 sub-industries and 31 provinces of cultural industry agglomeration level in the nationwide, is conducive to a comprehensive understanding about the present situation of China’s cultural industry agglomeration.(2) Build a system dynamics model of cultural industry agglomeration mechanism. Existing research typically derived factors from the perspective of the literature analysis and validated it by using the panel model; In this paper, on the basis of the analysis of impact factors, explore cultural industry agglomeration mechanism and build a system dynamics model of cultural industry agglomeration mechanism, to verify the validity of the key factors. The verification of impact factor is more reasonable and systematic.