Evaluation Research On The Information Publicity Online Of County Government

As the important content and inevitable result of e-government construction, government information publicity is not only the important way to transform administration functions and innovate service pattern, but also the bridge of external communications and image showing. Besides, it plays a indispensable role in current administration management. With the increasing improvement level of county government informatization, county governments have established their own portal sites, which become the main way to open government information as well as assume the important responsibility of information supplies for county’s economic and social development. However, it shows uneven developing phenomenon in the work of online government information publicity among all the counties due to the expansion of regional disparity. In the mean time, it brings about inefficient allocation of information resource, and seriously hinds the function exerts of government information publicity as a result of unregulated website construction, talent shortage, lack of content, selectivity and arbitrariness, etc.,which bring adverse effects to county developings. Therefore, it takes great responsibility and far-reaching significance to strengthen and improve the disclosure work of county government information. In order to understand the actual situation of current county government online information publicity, this paper takes an evaluation research, which based on literature analysis, through sampling survey as well as some interview studies. The exploration is divided into three parts.The first part is the introduction and theory summary part, including the introduction and the first section. This part briefly explains the background, the object and the origin point of this research, defining and analyzing statistics the basic meanings and present study status of online county government information publicity. Under the premise of redefining research hypothesis and methods, build this essay’s writing frame and demonstrate its rationality, then review and grope the related theories of the theme.The second part is the empirical studying part, it is the core of this paper, containing the second to the fourth section, which will focus on the other five important problems. This part develops a kind of evaluation scale of online county government information publicity on the basis of its evaluation index system which built at the beginning. Then verify hypothesis and discover something new through exploiting and analyzing the sample data. Finally, propose five policy suggestions based on the summary of previous research results, which will be used to enhance and perfect the work of online county government information publicity in the perspective of raising the awareness of service, expanding open contents, broadening the supervision channels, strengthening talent cultivation, establishing evaluation system and so on.The third part is the prospecting part, including the fifth section. It will re-examine the problems raised during writing and researching, then point out the shortcomings of the article as well as prospect something in further research.