On Monitoring And Leading Public Sentiment On Internet By Local Government In Dealing With Emergent Public Incidents

With the fast development of information society and the spread of Internettechnology, internet has penetrated into every aspects of social life. It makes people’ lifeconvenient and promotes the development of economy and society while at the sametime becomes a new area of criminal activities, especially making use of the Internet toconnect and organize Internet mass incidents has increased rapidly in great number,seriously challenging the local government in maintaining stability. It’s difficult forgovernment to monitor and guide the online society due to the virtual properity in cyberworld and the sin of omission of authorities (the blemish and flaw of law executionfrom government) is easy to trigger burning point of the public sentiment on internet.Analysing the properity of public sentiment on internet in public emergencies, and theinsufficiency of law implementing, the thesis tries to analyse and then fine an adequateway to monitor the public sentiment on internet and guide it correctly. For example, thereform of the administrative system, strengthening the legal construction, the use ofnetwork monitoring technology, strengthen the local government’s own credibilityconstruction. As a manager who maintains social stability, how local governmentprevents and handles the Internet mass incidents so as to restrain or control theinfluence on public emergencies has become an important issue to solve.